Transforming the future of the automotive industry

Automotive

Accelerating the next wave of automotive innovations

From delivering foundational data for new automotive technology to creating immersive and seamless digital touchpoints throughout the customer journey, we support tier-1 automotive innovators and OEMs across the entire automotive ecosystem.

Trusted by top automotive companies globally

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Our expertise

Weaving together data, tech and expertise for experiences that matter

Our proprietary platform provides ground-truth precision, enabling autonomous systems to perceive, interact with and navigate the world with human-like accuracy.


Accelerate the deployment of safety-critical navigation with automated 2D-3D sensor fusion and precise lane detection. Our platform minimizes manual labeling time for massive datasets, ensuring your automotive AI models perform reliably across all road conditions and complex environments.




Enabling remarkable technology for the automotive sector

With our expert workforce, proven track record and advanced expertise, TELUS Digital delivers comprehensive, AI-fueled automotive experiences, from design to build, for global brands.

Transform your automotive ecosystem

Explore our complete range of service offerings.

  • Leverage diverse, balanced and relevant datasets

    Autonomous AI development is often stalled by the technical hurdles associated with sensor calibration and the difficulty of acquiring complex edge-case data. Our streamlined infrastructure overcomes these challenges, ensuring accurate, efficient data collection for any project.

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  • Accelerate your digital roadmap

    Annotating massive amounts of multimodal sensor data is challenging, demanding near-zero error tolerance and significant resources for precise edge case labeling. TELUS Digital overcomes these hurdles with advanced ML-assisted tools, a scalable expert team and enterprise-grade platform services.

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  • Advance your cutting-edge use cases

    AI-driven enhancements, combined with synchronized multi-sensor data and deep domain expertise, resolve sensor-world inconsistency and close the critical reality gap. This comprehensive approach ensures your generative models deliver physically accurate, safety-critical scenarios.

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  • Expedite deployment with curated datasets

    Focus on refining AI models for reliable performance in unpredictable real-world conditions by eliminating the logistical bottlenecks of sensor calibration and scenario planning. Leverage datasets — available annotated or unannotated — covering extreme weather and complex urban environments.

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  • Elevate your customer experience

    The driving experience doesn’t end at the steering wheel, your customer support shouldn't either. TELUS Digital transforms the traditional service model into a seamless, omnichannel ecosystem that supports your drivers throughout the product lifecycle.

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  • Create immersive driver journeys

    Remove development silos to deploy seamless, full-stack, personalized in-car UX/UI applications. Our secure, enterprise-grade infrastructure connects complex vehicle hardware with the digital layer, simplifying OEM integration and eliminating friction.

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Case studies

  • Training future-ready perception models with a highly-skilled automotive annotation workforce

    Discover how TELUS Digital successfully delivered a large-scale 2D and 3D annotation project for training and validating a client’s perception model in the automotive industry.

    • 98%Accuracy rate
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  • Curating high-quality data for the training and validation of ADAS and AV models

    Discover how TELUS Digital used our proven field operations testing (FOT) experience to create a high-quality dataset for training advanced driver assistance systems (ADAS) and autonomous vehicles (AV).

    • 12TBdata captured daily
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  • Enhancing an autonomous vehicle bot’s scenario understanding with tailored fine-tuning datasets

    Discover how TELUS Digital assisted a leading U.S. autonomous vehicle (AV) developer in refining the scenario comprehension and motion planning capabilities of their AV bot.

    • 100Kdescriptive text annotations
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  • 70K
    Kilometers of driving data collected monthly per customer
  • 1M+
    AI Crowd Community for specialized annotation requirements
  • 10K+
    On-demand annotators available in-house and with global partners

Real-world data to drive the future of automotive

Learn more about our comprehensive AI Data Solutions.