Automotive OEMs & autonomous systems

Digital experiences at scale for automotive brands

We partner with automotive leaders to power physical AI models, elevate driver experiences and shape connected solutions.

Trusted by top automotive companies globally

The full-stack partner for automotive innovation

Build vehicles that learn, gain customers who stay and design experiences drivers love. We deliver the capabilities behind every layer of your automotive strategy.

Dedicated practices for every dimension of the automotive industry

The industry is too complex for one-size-fits-all solutions. We've built dedicated practices around the capabilities you need so that the right expertise shows up where it matters.

Advance your frontier AI
Build safer, smarter vehicles with end-to-end AI training data — from physical AI and ADAS annotation to off-the-shelf automotive datasets designed for speed and precision.
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Elevate your customer experience
The driving experience doesn’t end at the steering wheel. Neither should your customer support. TELUS Digital transforms the traditional service model into a seamless, omnichannel ecosystem that supports your drivers throughout the product lifecycle.
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Create immersive driver journeys
Remove development silos to deploy intuitive, personalized in-car UX/UI applications at scale. Our secure, enterprise-grade infrastructure connects complex vehicle hardware with the digital layer, simplifying OEM integration and accelerating time to market.
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Case studies

Training future-ready perception models with a highly-skilled automotive annotation workforce
Discover how TELUS Digital successfully delivered a large-scale 2D and 3D annotation project for training and validating a client’s perception model in the automotive industry.
- 98%Accuracy rate
Read the case study
Optimizing racing performance with real-time data
A racing telemetry hardware company needed a digital interface to turn their hardware's data into usable insights. They required an app that could collect temperature data from their sensor gloves and correlate it with variables like track conditions, car details and driver attributes. We built a React Native mobile app that connects directly to the client's proprietary hardware. Built on Expo and MobX State Tree, the app collects real-time data that helps teams optimize racing performance — turning raw temperature metrics into a competitive advantage on the track.
Driving efficiency for freight vehicle sales
A large freightliner and automotive dealer faced siloed customer data and inefficient sales processes. TELUS Digital built a centralized customer hub by implementing Sales Cloud Lightning, Salesforce Mobile and Tableau dashboards — giving employees on-the-go access to customer information, sales leaders real-time performance insights and the organization a way to preserve institutional knowledge.