TELUS Digital Brings AI Expertise to Regional Nonprofits to Amplify Community Impact During TELUS Days of Giving 2025

Charlottesville, VA – September 19, 2025 – TELUS Digital (NYSE and TSX: TIXT), a leading global technology company specializing in digital customer experiences (CX), brought cutting-edge artificial intelligence expertise directly to local nonprofit organizations through a groundbreaking "AI for the Social Impact Sector" program. The initiative was delivered in partnership with United Way of Greater Charlottesville as part of TELUS Days of Giving (TDOG) and the 2025 United Way Day of Caring.

The innovative program brought together dozens of technology experts from TELUS Digital – formerly WillowTree – with over 20 nonprofit leaders from across Greater Charlottesville. These organizations are working to improve access to healthcare, positive youth development, housing, food security, historic preservation, animal welfare, and technology access throughout the region.

During a half-day of intensive programming, TELUS Digital AI experts shared strategies and best practices for leveraging the technology safely and effectively in the social sector. The session culminated with one-on-one consultations to develop customized AI solutions for each organization, powered by free access to Fuel iX™, TELUS Digital's proprietary generative AI platform and suite of products.

"Across TELUS Digital, we believe in the power of community and the importance of giving back to the places where we live and work," said Tobias Dengel, President, TELUS Digital Solutions. "We also see a harmonious link between human ingenuity and technology. Together, our team and nonprofit leaders explored how innovation and AI's potential can create real, tangible change in people's lives. This isn't about replacing the human touch that makes these organizations special – it's about enhancing their ability to serve and expand their reach."

United Way of Greater Charlottesville proved an ideal partner for this initiative, as both organizations share a commitment to pursuing innovative solutions for the community's priority issues. The United Way is dedicated to aligning the social impact sector with strategic resources that advance both individual and collective impact. For this event, they convened leaders from the Virginia Discovery Museum, Center for Nonprofit Excellence, Piedmont Housing Alliance, Tom Tom Foundation, UVA Community Credit Union Foundation, Historic Germanna, Charlottesville Free Clinic, Boys and Girls Club of Central Virginia, Charlottesville SPCA, Piedmont Environmental Council, The Haven, CodeVA, City of Promise, and Ivy Creek Foundation.

"We are so grateful to our friends at TELUS Digital for their partnership and for championing this fantastic idea to gather our regional nonprofit leadership around AI strategies," said Ravi Cooper, President of United Way of Greater Charlottesville. "This event perfectly demonstrates how a private sector partner can align with a nonprofit to create meaningful forums that help our community address key challenges."

TELUS Days of Giving events create lasting impact while fostering a spirit of volunteerism year-round. Since 2016, more than 130,000 TELUS Digital team members have contributed over half a million hours to support local communities as part of the company’s “Give Where We Live” philosophy. This year's AI-focused program represents an evolution of that commitment, demonstrating how the company's specialized technology capabilities can drive meaningful positive outcomes for nonprofit organizations working to address critical community needs.

About TELUS Digital

TELUS Digital (NYSE & TSX: TIXT) crafts unique and enduring experiences for customers and employees, and creates future-focused digital transformations that deliver value for our clients. We are the brand behind the brands. Our global team members are both passionate ambassadors of our clients’ products and services, and technology experts resolute in our pursuit to elevate their end customer journeys, solve business challenges, mitigate risks, and drive continuous innovation. Our portfolio of end-to-end, integrated capabilities include customer experience management, digital solutions, such as cloud solutions, AI-fueled automation, front-end digital design and consulting services, AI & data solutions, including computer vision, and trust, safety and security services. Fuel iX™ is TELUS Digital’s proprietary platform and suite of products for clients to manage, monitor, and maintain generative AI across the enterprise, offering both standardized AI capabilities and custom application development tools for creating tailored enterprise solutions.

Powered by purpose, TELUS Digital leverages technology, human ingenuity and compassion to serve customers and create inclusive, thriving communities in the regions where we operate around the world. Guided by our Humanity-in-the-Loop principles, we take a responsible approach to the transformational technologies we develop and deploy by proactively considering and addressing the broader impacts of our work. Learn more at: telusdigital.com

Contact:

Annie Campbell, Director, Culture, Change & Communications, TELUS Digital

[email protected]