Trusted by leading OEMs, tier-1 suppliers and AV programs globally

One partner for the full automotive data pipeline, from the open road to the trained model.

Data for Automotive AI

Powering autonomous vehicles and advanced driver assistance systems

Transform physical vehicle telemetry and real-world signals into sensor fusion training data for autonomous vehicle (AV) and ADAS models. From open road testing to high-quality lidar annotation, we help advance automotive AI models to interpret intent, evaluate spatial risks and execute safe paths.

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Trusted by top manufacturers, OEMs and tier-1 suppliers globally

Turning sensor data into model-ready AV datasets
TELUS Digital combines specialized annotators, purpose-built platforms and proven processes with over 8 years of L2-and-above experience to help automotive teams scale multi-year AV programs.
Zero-trust infrastructure for proprietary data
Our pipelines are fully compliant with TISAX, ISO 27001, SOC 2 Type II and GDPR standards, ensuring strict access controls, complete data privacy and intellectual property protection across every engagement.
A specialized workforce behind every dataset
Expert annotators, dedicated ML engineers, vetted professional drivers and quality assurance (QA) reviewers own each project end to end. Multi-layer N-eye validation and expert-led sampling are configured per pipeline, so quality holds as volume scales.

12+
Multi-year engagements with top manufacturers, OEMs and tier-1 suppliers
50+
Countries for data collection globally, including remote regions
10k+
Highly-trained automotive annotation experts available for large-scale projects

Unified tech stack orchestrates testing, curation and labeling

Proprietary technology built for every stage of your pipeline.

Comprehensive automotive AI data solutions

Make truly autonomous vehicles by training your AI systems on every conceivable scenario they could encounter.

Global field operations and data collection
We manage the full field operations testing lifecycle, spanning open-road and structured testing programs — from procurement and calibration to training and route planning across highways and dense urban environments.
- Real-time fleet management and adaptive route monitoring
- Vetted, professional driver fleets across over 50 countries
- Automated metadata tagging for weather, environment and time
In-cabin and behavioral data collection and annotation
PII-compliant in-cabin data programs for driver monitoring systems (DMS), occupant monitoring systems (OMS) and voice/NLP — built for hardware-agnostic integration into your vehicle stack, with recruitment and annotation designed around real-world demographic diversity.
- Behavioral annotation: drowsiness, distraction, gaze
- Driver-face key points and polylines for landmarks
- DMS, OMS and localized audio/NLP data programs
- Demographic recruitment for unbiased, PII-safe data
Long-sequence 2D and 3D sensor fusion annotation
We deliver production-ready ground truth across multimodal setups, unifying standard, fisheye, thermal and panoramic cameras with lidar, radar and ultrasonics. Vector geometry (boxes, cuboids, polylines, key points) and raster segmentation scale to any volume, applied where accuracy matters most — including tight parking and near-field scenarios.
- Vector, raster and mapping annotation in one pipeline
- Multi-sensor alignment: cameras, lidar, radar, ultrasonic
- Long-sequence tracking across timeframes
High-definition mapping and 3D vector spatial data annotation
High density maps enriched with semantic attributes and linked into intelligent, interconnected road networks. We aggregate raw lidar into clean, unified point clouds up to 100M, then annotate for lane lines, road boundaries, crosswalks, signs, poles, signals and special parking scenarios.
- Raw lidar aggregated into clean, unified point clouds (APCs)
- Ego motion compensation for sharp, blur-free geometry
- Precision 3D polylines for lane lines, boundaries and complex junctions
- 3D cuboids and rich attributes for signs, signals and infrastructure
Quality control as a service
Standalone quality control (QC) for annotations produced by any vendor, using Ground Truth Studio’s advanced QC capabilities. Our proprietary workflow enables dynamic quality weightage adjustments, automated error detection and expert-led sampling, so you can trust your data regardless of where it was labeled.
- Vendor-agnostic QC on any annotation format
- Custom QC dashboards aligned to project nomenclature
- Rapid quality recovery with automated requalification

Explore our success stories

Supporting large-scale field operations testing for ADAS development
A leading multinational in consumer electronics and automotive components required open road testing across three continents to advance next-generation driver assistance systems. TELUS Digital managed sensor installation and lidar maintenance in more than 34 cities, coordinated driver fleets and delivered seamless cloud-based data logging with real-time location tracking and vehicle diagnostics.
- 7 TB+Data throughput per vehicle, per day
High-quality 2D and 3D datasets for an autonomous people mover developer
One of Europe’s leading automotive OEMs required datasets for more than 10 autonomous vehicle use cases, including object detection, lane detection, semantic segmentation and freespace detection across both 2D and 3D scenes. Automated heuristic validation and rapid feedback mechanisms ensured more than 97% accuracy across all pipelines.
- 198kLabels produced accurately over six months
High-volume in-cabin data collection for an R&D center
A leading European automotive tier-1 supplier required extensive and diverse subject data for driver monitoring system (DMS) and seat occupancy sensor development. TELUS Digital delivered fully managed subject recruitment, multisite logistics across Germany and high-quality data capture, consistently achieving subject distribution within 5% of demographic targets, with less than 5% data rejection.
- >95%Quality delivered