Customer Experience

Case Study

Revolutionizing customer experience with AI-driven network optimization

Discover how our team of experts worked with TELUS Communications to harness AI-driven insights that guide network investments, enabling faster issue resolution and higher quality service at scale.

Guide

B2B Sales

From neglect to nurture: A five-step guide to transforming your long-tail customer strategy

Long-tail accounts — the smaller, often-overlooked customers in your B2B portfolio — can unlock scalable growth when managed effectively. This guide introduces a practical framework to help sales teams engage with these accounts more strategically.

Guide

CX Best Practices Communications & Media

Black Friday readiness guide for telecommunications providers

Black Friday puts customer experience (CX) strategies to the test. Learn five essential ways telecommunications providers can prepare their teams, processes and digital channels to deliver loyalty-building experiences during the busiest shopping event of the year.

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Research & Reports

Outsourcing Partnerships

Everest Group CXM Services PEAK Matrix® — Americas 2025

Everest Group assessed 48 providers for its 2025 PEAK Matrix® Assessment for Customer Experience Management (CXM) Services in the Americas. Positionings were based on their market impact and vision and capabilities.

Article

CX Best Practices

The strategic value of embedding empathy in the world of AI-driven CX

Learn how leading brands are leveraging technology not just to increase efficiency, but to create more opportunities for meaningful human connections.

Article

Outsourcing Partnerships

Celebrating 20 years of innovation: TELUS Digital’s brand evolution

Explore how TELUS Digital’s new visual identity establishes our distinct leadership position in the global digital solutions market.

Article

AI-Powered CX

Agentic AI and automation in action — real-life success stories

Explore examples of how organizations are using automation and AI to reduce costs, improve CX and scale operations across all levels of AI maturity.

Questions for now revenue in customer experience image

Podcast

25 minsAugust 27, 2025

Are you leaving revenue on the table in customer experience?

On this episode, we explore strategies that transform customer experience into a revenue engine — and how to communicate CX wins with language that resonates with C-suite executives.

Article

Omnichannel Customer Journey

Transforming CX delivery in a cost-conscious world

Explore new CX outsourcing opportunities in this article by Jim Mitchell, vice president of customer experience and digital innovation at TELUS Digital.

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Podcast

32 minsJuly 28, 2025

How can you alleviate cost pressures in customer experience?

On this episode, we explore how to alleviate cost pressures in customer experience — and unlock the potential for CX to drive business growth.

Video

B2B Saleswebinar

Future proof your B2B sales operations: Proven tactics for smarter growth

Join experts from TELUS Digital as they discuss how organizations can evolve their B2B sales strategies to meet shifting buyer expectations and unlock new growth opportunities.