Customer Experience

Article

Next-gen KPIs for CX: Redefining customer experience measurement

Discover how organizations can move beyond traditional customer experience metrics and adopt a more holistic measurement framework using next-gen key performance indicators.

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Podcast

27 minsMarch 20, 2025

Is automation the key to more human, personalized experiences?

On this episode, we explore practical strategies for maintaining authentic customer connections and how, paradoxically, automation can make your experiences more human — not less.

Research & Reports

CX Trends

Execs In The Know: 2025 CX Leaders Trends & Insights

Access the latest survey results and stay on top of CX developments in 2025 with this new report by Execs In The Know, sponsored by TELUS Digital.

Case Study

Outsourcing Partnerships

Expanding the merchant network for a global food delivery platform

See how TELUS Digital helped a food delivery platform grow its merchant network of restaurants with a comprehensive lead qualification and sales program.

Article

B2B Sales

Unlocking B2B sales success with AI, automation and data

Discover how technology empowers B2B sales teams to drive customer obsession, strengthen relationships and accelerate business growth.

Article

AI-Powered CX Communications & Media

How telecom brands can seize industry opportunities with AI

As the telecom industry faces mounting costs and shifting customer expectations, AI can turn challenges into opportunities. Learn more about the use cases.

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Podcast

37 minsFebruary 25, 2025

Is experience management the new customer experience?

On this episode, we explore whether it’s time for leaders to reframe their thinking from traditional customer experience to experience management.

Article

CX Best Practices

Call center basics: A return to fundamentals

Even as the call center industry and everything around it changes, the basics of customer service endure. Explore five contact center fundamentals.

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Podcast

32 minsJanuary 28, 2025

The era of AI-driven personalization is here. What now?

On this episode, we discuss the evolution of personalization in the customer experience — and how brands can leverage AI to create personalized experiences at scale.

Case Study

Outsourcing Partnerships

Scaling the sales capabilities of a leading real estate data provider

See how TELUS Digital expanded an existing partnership with a real estate data provider to scale their sales services, generate leads and grow revenue.